Nov 1, 2010

Project Ethos at LAFW

Project Ethos was one of the most expected events during Los Angeles Fashion Week. I had the best time there enjoying the fabulous runway shows, music and art. The energy of the people couldn't be better, so much fun! I also met some lovely fashion bloggers and other people involved in the industry. What I loved the most about Project Ethos was the fact that indie fashion designers had the opportunity to show their collections to buyers, showroom owners, press, fashion writers, and potential customers.
The location: Avalon in Hollywood. The event was hosted by the lovely Nick Verreos (Fashion Designer & former Project Runway contestant Season 2).

Project Ethos ha sido uno de los eventos de Fashion mas esperados en la semana de la moda en Los Angeles. La pase genial esa noche, disfrutando de la pasarela, musica y arte de Project Ethos. La energia de la gente no podia ser mejor, me diverti muchisimo. Tambien pude conocer a algunas fashion bloggers locales y otras personas envueltas en la industria. Lo mas que me gusto de Project Ethos fue el hecho de que diseñadores independientes tuvieron la oportunidad de presentar su coleccion ante un publico variado como son los compradores, duenos de showrooms, prensa, escritores de moda y gente que adora la moda. El lugar: Avalon en Hollywood. El evento fue conducido por Nick Verreos (Disenador y ex concursante de Project Runway 2).

The Fabulous Nick Verreos

One of the very first collections was a beautiful swimwear line by B. Vika
I loved the colors, details and flattering silhouettes.

One of the collections that caught my attention was GOGA by Gordana
(Former Project Runway Contestant Season 6). Her collection was whimsical,
colorful and girlie. Many fabulous pieces from her collection.
My favorite look above.

Annie & Jade collection was also one of my favorites, not only because of the clean
and beautiful silhouettes, but especially because it's eco friendly.
I had the opportunity to meet the designer, Annie Lee, and she's a sweetheart.
I'll be sharing with you more about her line in a separate post.
Above some of my favorite pieces of her collection.

Another lovely collection was Chu-La Couture. I loved the feminine designs
and colorful patterns. I'd definitely wear the little white tunic and the colorful mini dress.
Love them!
There were so many beautiful collections that night! This is just a glimpse.
Hope you like the photos!
Thanks for your sweet comments, they always make my day!

Hubieron tantas colecciones lindas esa noche! Esto es solo un pequeño resumen.
Espero que les haya gustado las fotos!
Gracias por sus lindos comentarios!



  1. Oh, Nick Verreos, such a great guy and designer! One of my dear friends, Amanda Fields, is one of his main models...FUN post!

    Liesl :)

  2. What a great post! Love all the looks. Thanks for sharing those fabulous pics!

  3. what a great collection! I absolutely love the very first dress!

  4. What a gorgeous selection, the first two looks are my favorites. xxxx

  5. I really like your amazing and so inspiring! I'll definitely come back...I just started a blog about fashion, design, photography...:) xoxo

  6. Amé los vestidos!!!
    Buena semana!!! :)

  7. Wow love those first two dresses!
    Perfect =)

    Peace & Love

  8. Love Nick too! The blue drapey dress is so pretty.

  9. I wish I was there! Great photos.


  10. Wauw gorgeous swimwear line by B. Vika!! Love it :D

  11. amazing!
    I love your blog!my name's martina and I come from Italy...I would like you visit my blog and if you like it...follow me!I wait you and your importante fashion tips!^^

    Now there is a giveaway (a pretty present for my followers!) on my blog and you can win an accessory of SOCUTE!

  12. What a great post! love your LAFW report!

  13. Oh I love Nick! He's such a cutie!!! Awesome post Giovanna :)

  14. great post!!!

  15. Love this post! Thanks for sharing the fashion in LA


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